Cultural tourism
A flagship visitor destination anchoring heritage trails across Syrian cities and regions.

The museum is designed to generate sustained economic value for Syrian artisans, hospitality workers, and surrounding neighbourhoods — without compromising its memorial mission.
A flagship visitor destination anchoring heritage trails across Syrian cities and regions.
Direct sourcing partnerships with potters, weavers, calligraphers, and ceramicists.
An authentic museum shop and licensed retail for textiles, ceramics, books, and food.
Hospitality, security, conservation, education, and visitor-services employment for Syrians.
On-site Syrian café, licensed guides, and language interpreters across Arabic, English, French.
Lectures, film series, music programmes, and international memorial commemorations.
Galleries, peace gardens, café, heritage market, and quiet rooms — designed for international visitors and local families alike.
Local-first procurement, fair-trade sourcing, and revenue-share with artisan cooperatives are written into the institution's operating charter.